DIEFABRIEK

Everyone a designer

De digital culture makes design accessible, easy and affordable for everyone. Consequently quality of craftsmanship and remarkable craft techniques slowly disappear into the background.

DieFabriek is an interactive project based on the reappraisal of this craft and aims for revaluation and raising awareness with the new consumer. The user will be pulled into the craft and its production process and experiences the excitement and interest in creating one’s own object.

DieFabriek developed a machine with which they are able to create a light fixture and simultaneously let people learn about the bio materials and how they respond to different processes.

DieFabriek improves the relationship between man and product by emphasizing the personal touch of the consumer. “Customize, personalize, accessorize”.